Go Get Global Ezine

Reserve this Top Banner Ad spot now.

Your Home Business Guide to Global Success since 2004

Buy 1 Solo,

Get 1 Free!

Click here now

Limited time offer!

VISIT OUR HOME BUSINESS RESOURCE SITE

WAH Resources

Managing Your Business

Promoting Your Business

Growing Your Business

One-Minute Business Sense

Advertise with Us

G3 Ezine Ads

Minute Chaser Ezine Ads

Blogs

Networking

Advertise in this Ezine

Solos & Express Solos (html)

Sponsor Ads

Banner Ads

Ad Packs - Buy More, Save More

Advertise with us

Blast Your AD to Millions

Click here

Submit Your Free Ad

You must be a subscriber to place a free weekly ad. I only have room for the first 5 correctly-formatted ads with the current ad code. Send ‘em in quick!

Find this week’s ad code on the Ad Board.

Feedback, Comments, Questions

Email me.

I’d love to hear from you.

Ezine Publishers, want to swap ads?

Let’s talk.

You are receiving this publication because you gave express direct consent when you subscribed to Go Get Global Ezine either through a website, an ezine, a co-op, or by placing your ad with us. By subscribing, you agree to accept in-house and third-party advertising in our publication.

This issue may be FREELY distributed to friends, colleagues and discussion lists as long as the *entire issue* is included.

Tuesday, April 6, 2010

In This Issue

Through the Editor’s Window
Feature

Establishing Trust With Customers - A Key Component to E-Commerce Success

Ad Board

Find business opportunities + submit your free weekly ad

Top Sponsor

Learn success strategies from the wisest man to have ever lived. At the Christian Success Institute ( http://tinyurl.com/8n8yy7 ) you will learn biblical success principles and the latest Internet Marketing Strategies to ensure your success in business and every area of life. CSI also offers an affiliate program and affiliate marketing.

Your ad here

Through the Editor’s Window

Hi regular readers, welcome new readers,

It sure is a bright sunshiny day outside my window. Is it for you too? I just know it’s going to be a very hot day and it’s going to make me sleepy in the afternoon so I’d best get this issue out before I nod off on my keyboard LOL.

I’ve been getting a couple of virus threats in my inbox this week and I’m getting all jittery. Just a brief reminder to you that you need to protect your computer against ever-sophisticated malware threats out there. You can guard against this problem - try Comodo Internet Security Pro for 30 days for FREE! No obligations.

On the business side, I’ve got a great article for you today that talks about how important it is to establish that element of trust with your customers and prospects. Also our solo ads are still Buy 1, Get 1 FREE so if you’re in need of sending out your ad to 3000+ responsive readers on this ezine or at my other ezine, Minute Chaser, check out the offer here now.

Thank you so much for staying with us. I hope you find this issue useful in your business. See you next week !

Clair

Editor/Publisher

http://Go-GetGlobal.com

Got a question? Contact me here, happy to help

Get business opportunities and money-making tips at G3 News & Views blog

Mid Sponsor

No Time To Market Your Own Site? Not a problem anymore. Finally Someone to market your site for you. Your own domain or your favorite affiliate program. Fast~Search Indexing, Keyword Analysis, Ezine, Banners, Press, PPC

http://snipurl.com/billboards

Your ad here

Feature

Establishing Trust With Customers - A Key Component to E-Commerce Success

by T W Knight

Marketing an online business can be challenging for many business owners, but when you put yourself in the shoes of a potential customer it can simply your promotional efforts. Customers have a need to trust a business before they choose to make a purchase from them.

When you think as a potential customer, you look at all of the reasons why you would not want to purchase a product from your website. Trust is one of the leading reasons for not making a purchase. Remember that a customer can not touch or feel the product you are selling. They do not have any personal interaction with you or any salesperson.

When you take those obstacles and expect someone to share their address, email and credit card information with a data collection tool, you can understand the fear that keeps a portion of the population from buying from some websites.

There are many steps you can take to build trust and make your website more appealing to a buyer.

An online business owner should always strive to make a buying experience as easy and rewarding for a customer as possible. The best place to start is by having a clean and professional looking website. Make sure that your site includes an About Us or Contact page which includes an address and email and telephone contact information. Your site should also include appropriate links for Terms and Conditions, a Privacy Policy and a Refund Policy.

If you are accepting credit cards, you should already have a secure socket layer encryption certificate installed. When you are accepting payments, try to include as many options as possible. While credit cards are the most popular form of payment, there are some people who prefer PayPal.

Another way to build trust with customers is by having an email list. Offer an incentive for customers to sign up to your email list such as a newsletter or special sales offers. Over time, with regular informative emails, you will build a relationship with your customer by adding value.

Also, by having an email list, you help build repeat business. Many online customers perform a search when they need a product and will repeat the process the next time they need a product. There is no point in risking that their search will result in their choosing another business. By establishing regular email communications with your customers, you keep your brand name in front of them.

The most important means of establishing trust with customers is by offering outstanding customer service. At the end of the day, no one wants there to be a hassle with ordering online. Ideally, customers want to order a product and have it show up at their doorstep a few days later.

Establishing a policy of shipping products within 24 hours of an order being placed will set a consistent expectation with your customers. If there is ever a reason that you will not be able to meet a customer's expectation or will fall behind your standard shipment schedule, communicate this to the customer.

Customer service queries should always be addressed within 24 hours, but during business hours you should try to respond within an hour or two. Remember that if you impress your customers, they will remember you.

Customers are the reason you are in business and as a small business owner you need to ensure that they trust you and remember you as a business that offers great service. Doing so will build your success over time and provide for "word of mouth" recommendations which carry more weight than any paid advertising.

-----

About the author:

Tim Knight is a work from home dad and entrepreneur who specializes in internet marketing and investments. He has over 15 years experience in the financial services industry in financial analysis, relationship management and consulting. Tim runs a website at http://www.cashresidual.com where he provides assistance to those looking to establish an online business or presence.

Ad Board

Is your ad out yet?

Have you submitted your free weekly ad?

Subscriber and co-op ads are also listed on the Ad Board. The board is refreshed every issue with a new batch of ads.

Reserve this Bottom Banner Ad spot now.

Thanks for taking time out from your business day to read G3 Ezine!

Manage Your Subscription

Subscribe to this ezine

Read past issues

To update your email address, or to unsubscribe,

please use the link in the email that brought you to this page.

Please do not email changes to me.

We accept secure payment via

Advertising Disclaimer: Go Get Global neither represents or endorses the accuracy or reliability of any of the advertisements above or the quality of any products, information, or other materials displayed, purchased, or obtained by you as a result of an offer in connection with any ad. While all articles have been selected for their content, the publishing of such articles within this ezine does NOT constitute a recommendation or endorsement of the products/services mentioned within those articles. We strongly encourage you to do your own due diligence before responding to any offer.