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Tuesday, April 29, 2008

In This Issue

Through the Editor’s Window
Feature

Five Tips to Generate Sales Leads with your Website

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Through the Editor’s Window

Hi regular readers, welcome new readers,

I’m looking out my window and it’s both cloudy and hazy and it’s affecting my mood to work. But I’ve got my favorite music playing, so I’m feeling much less gloomy than the weather outside.

Wierd, isn’t it, how external factors affect our productivity! Good thing you can easily fix that by turning on or doing something that perks you up and inspires you to get down to work. Try it, you’ll be surprised.

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Thank you so much for staying with us. I hope you find this issue useful in your business. See you next week !

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Feature

Five Tips to Generate Sales Leads with your Website

by Ken Boucher

Websites owners around the world spend their time tracking visits and looking at site stats. You probably do this too in order to figure out how to drive more traffic to your website or online MLM business and generate sales leads.

However, traffic doesn't mean anything if people are only reading what you have to say and then leaving. If they don't click on ads or buy your products, what good is it if you get 100 viewers a day or 100,000 viewers a day?

You have to generate interest with readers at your website in order to make more money with a website. That can be easier said than done, but here are five tips that might be able to help you drive more traffic to your website and generate sales leads once the readers get there!

Create a site that is rich on content.

If your site or online MLM business just isn't that useful, not only will people avoid coming back, but they'll usually click to the next page before they give whatever you're selling a chance.

People want a taste of your value with the text on your website. Create a site that explains your product well and even gives a few teasing remarks that clue the reader into what else they can expect if they buy.

Drive more traffic to your website and generate sales leads through word of mouth alone if your content is informative and useful!

Be emotional.

People are more willing to believe you about whatever you're selling if you are passionate. That can sometimes be difficult to get through, but emotions are powerful so they need to be part of your sell. Consider using pictures and great descriptions in order to touch people's emotions and generate sales leads.

Make promotion a daily task.

You should be working at getting your name out there every single day. If you promote your website or online MLM business heavily for a week and then try to sit back and watch the sales roll in, it won't work.

Daily promotion means that people will continually be thinking about you and your website. It's the only way to generate sales leads. If you continue to drive traffic to your website and the same people are landing on your page again and again, they'll be more inclined to buy.

Make your website interactive.

Static websites that rarely change aren't interesting. The more interactive the website, the longer the viewers will stay on your page. In turn, the longer they stay on your page, the more likely they'll be to return later or to buy your product right away. It's the perfect way to generate sales leads. You can make your site interactive by posting polls, creating a blog and encouraging comments, or starting a forum.

Build a list.

If a viewer is interested in what you have to sell but isn't ready to commit, you need to have a mailing list option. Otherwise, there is no guarantee that they will ever find your site or online MLM business again, even if they do decide to buy.

An opt-in list is a great way to stay in touch with those interested in your website and generate sales leads. Driving traffic - quality traffic - is easy if you have a huge list of emails addresses of people who might be interested in the future. Send them reminders every so often, and you'll make more sales than you would if you let them leave your site without opting in.

The bottom line is this: if you can't generate sales leads, driving traffic to your website isn't enough. Promote your website, but also spend time thinking about how you can convert those clicks to sales.

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About the author:

For more information about driving quality traffic to your website site, visit me at http://www.mlmattractivemarketer.com today!

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