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Tuesday, December 4, 2007

In This Issue

Through the Editor’s Window
Feature Article

Top 10 Ways of Making Money Online Without List Building

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Tech It!

RSS and The 80/20 Rule - How To Gain More Back Links To Your Website in Much Less Time

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Through the Editor’s Window

Hi regular readers, welcome new readers,

Business this month seems to be going a little slower than I thought (for me, at least) but it’s good that I can do some catching up.

I’ve got lots of plans and ideas running around in my head that I need to get sorted out before the new year.

Take a minute to check the rotating headline animator below. It only shows the 5 most recent additions but there’s tons more that was added over the past week. Go check out my business blog G3 News and Views now.

Thanks so much for staying with us. I hope you enjoy this issue. Have a profitable week ahead. See you next week.

Kit

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http://Go-GetGlobal.com

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Feature Article

Top 10 Ways of Making Money Online Without List Building

by Dagmar Rakos

1.) Affiliate Marketing

Affiliate Marketing means selling other peoples' products for a percentage of profit. Offline it is called: Selling on Commission. But it is much easier Online since you don't have to talk to anybody face to face, or bother anybody with your unwanted phone calls.

You can easily use internet marketing and advertising methods like pay per click advertising, articles writing and distribution, ezine marketing, blog posting, banners and all the other known Internet marketing and advertising methods for promotion.

Here belongs also what is called Affiliate Brokering where You find valuable products and recruit other people with lists to sell for you like a 2nd tier affiliates.

2.) Contextual Advertising

Basically Pay Per Click method from the "opposite" side. You place a little code on your site and you get paid when somebody clicks on one of those little ads. One of the Most Passive streams of income.

The most known are Google's Adsense, Yahoo Search Marketing ads, but there are so many more contextual advertising companies and styles that there could be a whole book written about them.

3.) Auctions and Classifieds

You most likely heard at least of Ebay, and other auction sites, or Craig list and other classifieds. You can sell items on those without ever having to send one newsletter.

In a case of Classifieds it is usually even Free.

4.) Lead Generation and CPA offers

Also similar to Affiliate Marketing however here you don't get paid per "sale" but per "action" people will take, i.e. fill-in a form, download a free trial or for getting a sample - can be free or just a for a small shipping and handling fee.

The difference is that Cost Per Action deals are fully online based, Lead generation can be also a 100% online, however the most profitable method is to sell the leads you get through your online marketing to the Offline Companies.

This can be quite lucrative as almost every business has a need for more fresh targeted leads and if you are able to deliver you can make quite an amount of money.

5.) Selling Text links

If you have a high trafficked site you can sell "Premium" links on it. Use brokers, or sell your own - either you contact other owners in your niche or they contact you.

6.) Creating Directories or Forums

The idea goes like this: you create a Niche Directory - be it an Article Directory or a Link Directory, or a Forum, then promote it so it gets a High PR rank and then either sell Premium Links on it, or put Contextual ads on it, or even banners!

7.) Blogging

Many influential bloggers are making Very good money these days. So How do you do it? Create a niche blog, update it often, don't be afraid to express your view/opinion, submit it to blog directories, and to other Web 2.0 sites to make your blog visible and known.

Then of course put advertisement on our blog, be it for products you get a commission for, or contextual ads, or text links or any other form of online advertisement.

These days you can also get paid for being a professional blog "reviewer" where other people/companies will pay you for the review of their site, products or services.

8.) Widget creation for Web 2.0 sites

This is a very good, mostly underutilized method of making money. If you are capable of creating a little "widgets" or "gadgets" for those immensely popular Web 2.0 sites like MySpace, Facebook etc. you can make lots of money as the widgets become popular and people will pass them on.

When you create a widget you always embed info about your site or the site you are promoting into it, so as the widget becomes more and more popular, more and more people will be exposed to your message or link.

Usually the widgets are free, but could be also paid if they are highly targeted to the particular site users. Usually just for a small fee which people won't even think about. Or have a free version to get people used to it, then charge for a "Pro" version when they become addicted. ;-)

If you are not capable of creating one of these little applications by yourself you can always hire someone to do it for you.

9.) Professional "Content Creator" - Freelancing

This is one method not too many people are thinking about. There are many ways how to be a "professional content creator" - how I call it.

The most known is creating Private Label Right products and sell the Master or Resale rights to others, however there are also many other ways how to get paid for Content creation:

You can become a Content creator for hire where f.e. you offer manually post comments to influential targeted blogs, or popular forums.

If you live in USA you can also get paid for your articles. Visit AssociatedContent.com for more info.

You can also offer to do a Customer support (= a Highly sought after skill!), Tutoring or even your Offline skills you have to your local market. Again, you Don't need a mailing list for freelancing.

You can utilize sites like rent-a-coder.com, e-lance.com, proper forums, even Auction or Classified sites for offering your skills.

10.) Domaineering = selling sites for profits

The idea goes like this: You buy an established domain name - usually expired, you develop it and then sell for a profit later on. Kinda like Real-estate selling offline.

There are people who are making millions with this method, which also means that an ordinary person usually does not have a chance to snap a "good" expired domain name, however there is also another option anybody can use.

Basically, buy a catchy domain name in an interesting niche, then simply develop that site over the time as much as you are willing to and Then offer it for sale. Fully developed sites have much Higher value than just plain domain names.

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About the author:

If you want to take a shortcut to make money from your websites with the majority of the work done already for you and earning an income from several different sources much faster then read more details about this complete Turn-key Solution. Visit http://reveview.com/niches-in-a-box-review/ so You can start making money online.

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Tech It!

RSS and The 80/20 Rule - How To Gain More Back Links To Your Website in Much Less Time

by Megan Carruth

Link building. It's the topic that just won't go away; the ultimate SEO time zapper. And as search engines move towards more eloquent and sophisticated link analysis algorithms, link building will continue to be to be a main stay in SEO.

But with such enormous emphasis placed on quality backlinks, and with so little hours in a day to acquire them, how can webmasters optimize their link building to get more links in less time?

The answer lies in Pareto's Principle: By observing the 80/20 rule.

Here's why.

Many "high returning" link building methods that you hear about within the expert SEO-sphere are also high risk; especially for a novice or intermediate SEO. A high quality, relevant article takes time to concept and to write.

If submission at your channel of choice doesn't pan out the way you hoped, (say it gets buried on Digg) your options become severely limited. Meaning, you've now got duplicate content on your hands, and no one wants duplicate content. If not risky, distributing content manually over multiple channels is, at best, time consuming.

Other examples of link building time zappers are surprisingly some of the most tried and true methods: Forum marketing and directory submission.

While these are totally viable and effective link building methods, (assuming you choose reputable and high PR forums and directories) they also can yield diminishing returns. The value of a few forum and directory links just isn't justified by the time spent manually acquiring them, time that could be spend on methods charged with producing 80% of your returns.

So where, then, should you concentrate this magical 20%?

Syndication.

Let me say this again:

Syndication.

I'm not talking about just creating an RSS feed for your blog. I'm talking about transferring a good portion of all of that link building time and energy into time spent understanding, targeting and leveraging a good content syndication strategy.

Understand that RSS is compounding function; one that can increase your backlinks exponentially. An RSS link is the link that keeps on linking... so of course you want to maximize its effectiveness. You can do just that by following a few simple guidelines that, when applied within the context of the 80/20 rule, will gain you more backlinks in less time:

First, identify the audiences you should be reaching, and then maximize that reach. For example, encourage your customers to receive updates about your business from a "what's new" section of your website or reach your peers and top business referrers by offering a feed from your industry related blog.

Leverage your resources by expanding your web properties and setting up feeds for them. Cross link accordingly and point back to your main domain within some your feed items. Identify new topics and resources appropriate for content syndication, and research sites that pull content from your genre (so you can submit your content there!)

Leverage other people's resources.

Wanna be picked up by Google News? Submit your article to a site that's syndicated with them. It's surprisingly easy to get published with some of these sources (americanchronical.com is one example,) and if you're picked up you could gain backlinks in massive quantities, not to mention invaluable exposure.

Optimize, promote and track your feeds.

Make sure your RSS systems automatically notifies RSS search engines and news feeds of your recent content adds. SEO your feed templates and create a linking strategy to and from your feed content.

The importance of enlisting subscribers from your website can not be overestimated; continually experiment with new ways to call your visitors to action within your blog content and create metrics to understand how your efforts are working to achieve maximum subscribers.

RSS aside, the 80/20 rule applies to all areas link building, not just syndication. A theoretical formula for approaching a link building strategy from Pareto's perspective can be reduced to this:

20% of your link building time will result in 80% of your links. It therefore stands to reason that figuring out what that 20% winner is, and then expanding it, is the most viable means of getting more back links in less time.

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About the author:

Megan Carruth, a.k.a. "BizDev Marketing" is an online marketing and business development consultant who helps small businesses make their mark online with customized, full-scale online communication solutions. You can view her free website link building strategies at The Link Kitchen and Women In Business - how to gain respect and communicate like a pro

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